HOMEPAGE

2016 Farm-to-Float Campaign

With a full-on salute to California Grown (#CAGROWN) flowers and nature’s pollinators, the 2016 Miracle-Gro® Tournament of Roses Parade float is already being called a show-stopping stunner.

For about as long as there’s been a Rose Parade providing California-style relief to the winter-weary, there’s been Miracle-Gro^®, helping gardeners everywhere grow beautiful backyard blooms.

This year is no exception.

Miracle-Gro, now in its fourth year as The Official Rose and Flower Care Company of the Rose Parade, anticipates that its 2016 Rose Parade float, Life Starts Here, will inspire people everywhere to dig in and discover their own piece of the earth – a goal befitting the 2016 Parade theme, Find Your Adventure.

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